In LSS CRM, Reply and Forwarding Addresses are part of the email configuration settings that help manage how responses to your outbound emails are handled and where copies of those emails can be sent.
Reply-To Address:This is the email address where replies to your emails will be directed.
Even if you're sending emails from a system-generated address (e.g., no-reply@yourdomain.com), you can set a different "Reply-To" so recipients’ responses are sent to a monitored inbox.
Commonly used to route replies to customer service or sales teams.
Forwarding Address:This is an email address that receives copies of incoming or outgoing messages.
It can be used to CC a manager, archive communications, or integrate with external systems like shared inboxes.
Helpful for monitoring, compliance, or record-keeping.
If you're sending a campaign from updates@yourdomain.com, but want replies to go to sales@yourdomain.com, you'd set sales@yourdomain.com as the Reply-To Address.
If you also want a copy of each message to be forwarded to a supervisor or external system, set that destination as the Forwarding Address.
