What are Postmaster Tools in LSS CRM?

Purpose of Postmaster Tools:

• Monitor Sender Reputation:
  Understand how mailbox providers view your emails—whether they consider you a trusted sender or spammer.

• Track Delivery Issues:
  Identify problems such as spam complaints, IP reputation issues, or delivery errors that affect inbox placement.

• Analyze Spam Rates:
  See how many of your emails are flagged as spam or blocked.

• Improve Email Deliverability:
  Use the data to fix issues, maintain good list hygiene, and optimize your sending practices.

How It Relates to LSS CRM:

By integrating or referencing Postmaster Tools alongside LSS CRM’s email analytics, you can gain deeper insight into why emails may not be reaching inboxes and take action to improve overall campaign performance.