Microsoft Smart Network Data Services (SNDS) is a free service that provides detailed data on the reputation of your sending IP addresses when emailing Microsoft-owned domains like Outlook, Hotmail, and Live.com. Monitoring your IP reputation helps ensure your emails reach the inbox instead of the spam folder.
When sending email campaigns through LSS CRM, knowing how Microsoft views your sending IPs helps you:
Track complaint rates and spam trap hits
Monitor volume of emails sent to Microsoft users
Identify and resolve IP reputation issues
Improve deliverability to Microsoft inboxes
Visit the SNDS Portal: Go to Microsoft SNDS.
Sign In: Use a Microsoft account (Outlook, Hotmail, or Live) to log in.
Add Your IP Address Range: Enter the IP addresses or IP range used by LSS CRM for sending emails.
Verify Ownership: Follow Microsoft’s verification steps (usually via email or domain verification).
Monitor Your Dashboard: After setup, regularly review your IP reputation and complaint data.
Follow Microsoft’s official guide here: Microsoft SNDS Setup Guide
Regularly clean your email lists to reduce complaints.
Investigate and resolve spikes in spam trap hits.
Coordinate with your LSS CRM team or provider to manage IP reputation issues.
